Tech Predictions for Apps in 2016

As we enter a new year, it's worth taking stock of where the mobile industry is heading. After running a mobile development studio for several years, here are my predictions for what 2016 will bring.

The Rise of Platform Maturity

Both iOS and Android have matured significantly. The days of "build it and they will come" are long over. Success now requires a deeper understanding of platform conventions, user expectations, and distribution strategies.

Enterprise Goes Mobile-First

The consumer app gold rush may be cooling, but enterprise mobile is heating up. Companies are realizing that mobile isn't just about consumer apps — it's about transforming how work gets done.

Looking Forward

The most exciting opportunities aren't in building the next viral consumer app. They're in solving real business problems with mobile-first thinking.

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This article was originally published on LinkedIn.